Browsing: Camel

Rafha, April 03, 2026, SPA — With the arrival of spring in Northern Borders Region, camel milk has regained its prominence as a staple of Bedouin life. The mild weather and flourishing natural pastures have led to an abundance of milk, making it a focal point for locals and campers during desert outings. Consuming camel milk during this season is a deeply rooted social custom, traditionally offered to guests in spring camps as people move between grazing lands. Intertwined with desert life since ancient times, camel milk remains a vital food source and a powerful symbol of local culture. The increased seasonal demand reflects a strong co

Riyadh, Saudi Arabia – January 28, 2026: SIG has entered a new product category with camel milk launch in aseptic cartons. The new NOUG Camel UHT Milk from Sawani, part of the MILAF Global Food Company, is produced and co-packaged in Saudi Arabia by United National Dairy Co. The launch represents the first camel milk in aseptic packaging from SIG. Camel milk is both deeply rooted in Saudi heritage and increasingly relevant to modern, health-conscious consumers. Traditionally valued for its nutritional profile and immunity-related benefits, camel milk is now emerging as a premium dairy segment with growing demand across the Middle East.

Riyadh, January 26, 2026, SPA — Janadriyah Village, held alongside the Custodian of the Two Holy Mosques Camel Festival, embodies the concept of “investing in heritage,” transforming a 15,000-square-meter area into a comprehensive economic and tourism hub in the heart of Riyadh. The initiative aims to support productive families and entrepreneurs while providing a high-quality marketing platform that contributes to the sector’s development. The village offers visitors a complete cultural and entertainment experience for all family members daily from 1:00 p.m. to 10:00 p.m., coinciding with the festival’s third editio

Riyadh, January 23, 2026, SPA — The third edition of the Custodian of the Two Holy Mosques Camel Festival kicks off today at Riyadh’s historic Janadriyah Square. Held under the patronage of King Salman bin Abdulaziz Al Saud, the 10-day event features camel beauty contests and races for both male and female riders, with total prizes exceeding SAR75 million. Since its inaugural 2024 edition, the festival has evolved into a global icon of heritage sports. The 2025 edition saw record-breaking race times and expanded international participation from across the Gulf and beyond. This year’s event continues that momentum, seamlessly b