Ziadah, a Saudi-based e-commerce SaaS startup, has successfully closed its seed funding round from an undisclosed angel investor. The investment marks a significant step in the company’s mission to provide smart conversion and sales optimisation tools for online retailers.
Founded in 2024 by entrepreneurs Ali Aldahnin and Mahmoud Omar, Ziadah enables online merchants to increase their Average Order Value (AOV) and drive revenue growth by analysing shopper behaviour and integrating directly with various e-commerce platforms.
The platform targets users at every stage of the purchasing journey — from browsing products and adding items to the cart to completing the checkout process. It leverages in-store marketing strategies, upselling, and cross-selling techniques to influence customer decisions and boost conversions.
By helping merchants personalise engagement and optimise the shopping experience, Ziadah aims to increase customer interaction, maximise sales opportunities, and ultimately improve overall store revenue performance.